We all know the annoying pop up ads that appear on just about every web site we go to, and we all get annoyed with them, so why do companies use them?
In my opinion, although annoying, these pop up ads do help in getting a businesses name out their. For the split second that the ad pops up, before we exit out of them, we see the company name and that is a success for most. I know that for me, if I see a pop up ad I try to pay no attention to it and disregard whatever product or service they are trying to sell me because all I think of is spam.
Do you think that pop up ads have a bad reputation as spam or can be a useful marketing tactic for some companies?
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