If you are you are to watch TV these days you know that commercials are taking a more comedic approach to get their names out. Some make you LOL and some just make you want to change the channel so you don't have to see that annoying commercial anymore. One commercial that stands out to me and a lot of my friends is the Dikembe Mutombo "Geiko" commercial. Mutombo is a retired NBA player know for his size and blocking shots, so Geiko knowing that they can target any Basketball fan took advantage of his skill and made it into a successful ad.
Watch the Commercial by clicking the link
http://www.youtube.com/watch?v=C_0fyUYB3cA
Although I am not looking at getting Geiko right now, this commercial makes me laugh every time and I know every time that its Geiko that put the ad out so that way the name is always in my head.
Do you think that humor is the best way to advertise on TV these days, or does it make a company look less serious than it should?
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