Sunday, February 17, 2013

In response to Arthur Brockelman

Arthur brings up a great question about companies advertising on YouTube and the fact that the ads can be skipped.  I strongly believe that this advertising is very beneficial for a company.  Although sometimes when I am on YouTube I will skip the ad because I have no time to waste and have no desire to watch an ad, but regardless I will still see the start of the ad and the name of the company.  Most of the time just seeing the companies name is enough, because you will remember that ad when you watch your video on YouTube because in a way it is a part of the video.

I have caught myself actually watching full 2 minute long ads before a video because the commercial was catchy enough that it got my attention and really made me interested in the company.  Even if only 1-10 people have that affect from the commercial, I believe that that is a success for any company trying to get their name or product out to new customers.    

Do you disagree with me or feel as if companies should invest in YouTube advertisements?

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